Growth Hacking Breakfast for Helsinki’s Busiest Moms – together with MiB

March 21 @ 8:30 am - 10:00 am UTC+0

Mothers in Business (MiB) is a nationwide network that supports educated and career-oriented mothers in balancing work and family.

The aim of the organisation is to provide opportunities and tools for skills development, networking and career advancement, and also promote the role of mothers in the labour market and in society at large. Mothers in Business wants to help take society in a direction where a balanced family life is possible while at the same time parents or guardians can enjoy equal opportunities to follow their ambitions in working life.

The association was founded in 2015 and already has nearly 4,000 members throughout Finland. Mothers in Business arranges discussion events, company visits, training sessions and workshops, mentoring, parties and other interesting happenings. The key underlying idea is that all of these events can be participated in along with children. The association also has an active peer-to-peer network and online discussion groups.

In this Power Breakfast event the aim is to guide participants through the basics of Growth Hacking, setting strategic KPIs to get alignment and knowing how to recognise a well designed and promising experiment. It is simple, essential and easy to put growth to work! Join us for a morning talk on how to generate systematic and incremental growth. Marketing automation, branded campaigns, analytics, qualitative research, AB testing. All these tools are known, but the way to use them could be a bit different: less silos, more alignment, more converging efforts towards common (growth) goals.

Time: March 21st at 8.30.AM
Location: Advised on the invitation
Price: Free
Children are welcome!
The event is for 20 mothers attending with their children and 20 mothers attending without children.
The link for participation will be sent to MiB members in week 11, 2019.

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Details

Date: March 21 @ 8:30 am - 10:00 am UTC+0

Venue

Digitalist Helsinki

Arkadiankatu 2
Helsinki, 00100 Finland

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